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a new kind of branding agency.

About
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TESTIMONIALS

"Seekers' pitch got Rabobank hooked since day one. You heard us, you understood where we were coming from, and you guided us to the place we are now."

— Guilherme Dalla, Executive Director at Rabobank

"Your brand is the most important investment your company can make." 

>Brand Identity

     Visual

     Messaging

     Voice & Personality

>Brand Strategy

     Positioning

     Architecture

     Portfolio Elasticity
>Creative Direction
>Corporate Culture & Communications

>Branded Environments

>Content & Social Media Strategy

>Branded Content & Native Advertising >Website Design & Content
>Events Marketing

We are a multidimensional branding agency, shaping multidimensional brands. Our unique approach puts the client first. Comprised of a wide network of senior-level branding experts (each with 20+ years of experience), we match consultants with projects based on their backgrounds and skill sets. We stay nimble and execute each project specially tailored to the client’s needs, never applying stodgy, outdated blanket strategies like other agencies. Because branding is not one size fits all. 

Alicia Lu — Founder

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Alicia is a results-driven, visionary branding strategist and project manager with a unique combination of skills honed from brand development, media, digital content, social media marketing, project management, and entrepreneurship. She specializes in developing strong brand identities and strategies, creating compelling content, leveraging social media for brand growth, and executing complicated projects from beginning to end. 

 

After graduating from Carnegie Mellon University, Alicia moved to New York City and started her career as project manager for world-renowned contemporary artist Cai Guo-Qiang. Over the next 10+ years, she made her way through print and digital media before transitioning to content strategy and marketing, working with clients such as Dean & DeLuca and PUBLIC Hotel. In 2018, she founded Seekers and officially launched the agency with a major office rebrand for the world’s leading food and agriculture bank. 

Stacie Gray — Creative strategist

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Stacie is a proven force in developing next-generation brands and marketing strategies that give brands a competitive edge. She cultivated her extensive career experience with marketing and creative roles at NYC ad agencies, through her own brand-consulting business with major clients, including Time Warner Cable, and as the Chief Creative Officer for iNDEMAND where she led the marketing and creative group that developed brands and campaigns for owners and media giants Comcast, Charter and Cox Communications.

Embracing the newest platforms, Stacie has created and successfully marketed game-changing brands for cable, such as the multi-platform movie service Vutopia, the upscale men’s channel MOJO, cable’s first all-HD channel INHD, and Howard Stern’s premium SVOD service, Howard TV On Demand. She was named one of Cablefax’s Most Powerful Women in Cable in 2012 and honored with CTAM’s prestigious Rainmaker Award in 2011. She is also the proud recipient of two Emmys.

monica bloom — Creative strategist

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While Monica Bloom earned a degree in architectural design, she soon realized her passion was building brands. Monica began her career as a graphic designer for an advertising agency and soon moved into marketing and brand strategy roles where she could take her design background and apply it to broader business challenges.  For the past 20 years, Monica has created effective marketing campaigns, innovative products, and memorable experiences in a number of leadership positions in her career. Monica has worked with some of the most iconic brands including UPS, Coca-Cola, Bank of America, Kraft Foods, (RED), SundanceTV, Getty Images, and Lionsgate Entertainment. Monica led the rebranding of SundanceTV that impacted the entire organization both in articulation and behavior. Monica is also a video content developer and producer, developing projects such as The Story of Cool, executive produced by LL Cool J, Slim Aarons: The High Life, created for Made2Measure, The Games We Play! for Tribeca Shortlist. Monica has been a featured speaker at numerous conferences around the world, and has served as the President of the Women in Cable Telecommunications New York, and as an advisory board member of Magnet Media Films. 

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